About Us

Hi there! I'm Will Pumphrey, a family nurse practitioner who's been caring for folks in Columbus and nearby communities since 2015. I started Cove DPC because I truly believe your health deserves more than a quick 15-minute visit. I’m here to take the time to listen and support you.

I was born right here in Columbus and grew up on a farm in Decatur County. Now, my wife, our three kids, and I call Bartholomew County home. When I’m not at work, you’ll find me hiking, boating, or exploring new places with my family.

I love getting to know my patients and helping you find ways to reach your health and wellness goals that feel just right for your life. I can’t wait to team up with you to make your health journey a little brighter!

Mission

To deliver evidence-based root-cause care that empowers patients to achieve optimal health through personalized, lifestyle-first approaches—free from insurance constraints.

• At Cove Direct Primary Care, our mission is to provide evidence-based root-cause care that truly empowers you to achieve optimal health. We take the time to uncover the underlying drivers of your symptoms—through detailed history, thoughtful assessment, and targeted (not excessive) testing—then prioritize sustainable lifestyle changes in nutrition, movement, sleep, and stress management as the foundation of treatment. Free from insurance restrictions, we deliver personalized, science-backed care with longer visits, honest education, and shared decision-making, so you can thrive with vitality rather than just manage illness with medications.

Vision 

To help people live vibrant, high-quality lives by preventing and reversing chronic illness through evidence-based root-cause care.

• Our vision is to help people live vibrant, high-quality lives by preventing and reversing chronic illness through evidence-based root-cause care. We focus on empowering sustainable lifestyle changes so you can thrive with energy and well-being, rather than merely managing symptoms with medications long-term.

Values

Evidence-based: 

Grounded in proven science; targeted testing and interventions only.

• We ground every recommendation, test, and treatment in strong scientific evidence and established guidelines. We use only targeted diagnostics that meaningfully change care and proven interventions—never speculative or unproven approaches, excessive labs, or expensive supplements without solid support. This ensures honest, effective care you can trust.

Root-cause focused:

Address underlying drivers before symptoms.  

• We dig beyond surface symptoms to identify and address the true underlying drivers of illness—through comprehensive history, lifestyle evaluation, and targeted assessment. By treating the real causes first, we help create lasting health improvements with less need for ongoing symptom control.

Lifestyle-first:

Prioritize sustainable nutrition, movement, sleep, and stress management.  

• We prioritize sustainable changes in nutrition, movement, sleep, and stress management as the foundation of treatment—before or instead of medications whenever strong evidence supports it. This empowers you to take control of your health for lasting, natural improvement.

Patient-centered:

Longer visits, shared decisions, honest education—no unnecessary labs or supplements.  

• We put you first with longer, unrushed visits, shared decision-making, and clear, honest education—no insurance checkboxes, rushed appointments, unnecessary labs, or supplement sales. Care is always tailored to your goals and values, building trust and understanding for better health outcomes.

Transparent & accessible:

DPC model removes barriers for direct, affordable, relationship-driven care.

• We eliminate barriers with clear, upfront monthly pricing—no insurance hassles, surprise bills, or hidden fees. You get direct, unlimited access to your provider, straightforward communication, and relationship-focused care centered on your health needs, not paperwork or profits.